Billboard Magazine Analysis

Billboard

House style 

A House Style is a companies preferred manner of presentation and layout of written material . 

Billboards House Style consists of a simple bold, white font mast head with all the open spaces colored. Other covers they are plain, showing arrogance because they can change the cover and people will still recognize. 

Front Cover    

Billboard magazine is a culturally expansive and one of the most popular magazines in the world with a total readership of 48 thousand. Most of these readers are the age of 16-24. Its very iconic and recognisable.

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  This Billboard magazine has its typical black and white colour scheme, which is very bold and stands out. The masthead is big and catches the readers eye. Billboard are so arrogant that they can cover half the masthead with an image and people will still recognise it as Billboard. Some covers feature the masthead down the side of the cover and some have it in a different colour. This also shows some arrogance as they don't have to have the same template for different magazines, they can change it and keep up to date with the media.This also means that billboard can meet different audiences preferences. 

• The main image is a very iconic pop singer, Lily Allen, this will catch the eye of people interested in the pop genre. She is staring straight into the camera which makes her looks confident, to add more arrogence, the cover line under her name, Billboard have put "The singer speaks out on EMI, endorsment deals and how she deals with the perez and the papaz. Her looking intop the camera really shows her confidence. The cover lines are quite small text to really show off the dominant image, and there are highlited words which mean they are signifigant in some way. There are also a few big names mentioned in the cover lines, such as; Lady Gaga, Taylor Swift and Ludarcris, this will atrract people beacuse of these such recognisable and iconic name, this will provoke the reader into buying the magazine.

• The layout is very neat and presentable. The background is a dark grey, this exaggerates the white text and makes it stand out.   All  the cover lines are very neat which makes the magazine very formal. All the colours fit in with the pop theme.

Contents page

• This is the contents page of the 2009, January Billboard magazine. It is very neat and easy to read. The mast head stands out and instantly tells the reader  what  The left hand column refers to the page number related to either "albums" or "singles". This makes it very easy and quick for the reader to navigate around the magazine.

• The main image is two men staring into the camera very seriously, this catches your attention. There are other images, one of them is of Katy Perry, one of the most followed users on Twitter. This will mean more people will acknowledge who it is and want to buy the magazine.
• The middle column has articles in bold blue text. This draws the attention of the reader and  will make them want to go to the page.

Feature Article 

• The masthead stands out the most, it is large and bold which will catch the eye or the reader. The dominant image is also very big, the main figure is one of the most popular pop singers in the world, Katy Perry. People will instantly recognize her and would be intrigued to pick up the magazine and buy it.

• The text is put into columns, this makes the page looks more professional and neat. It is also very text heavy, this will not appeal to the younger audience, but more to the middle age target audience.

• The yellow left hand column features small paragraphs. The colour yellow is very bright and grabs your attention, but doesn't distract you from the article.